StudioPlus Newsletter - February 2008
StudioPlus Celebrates 10 Years!
StudioPlus celebrates our 10 Year Anniversary this year. In January 1998 StudioPlus Version 1.0 was released. Since then StudioPlus has grown both in size and in our commitment to our customers.
"This is a tremendous milestone that we couldn't have reached without the support of our customers and partners," says Matthew Hunt, President
Click here to read the press release.
Expand Your Business in a Slowing Economy
1. Market, Market, Market
When it looks like the economy is slowing, it means it's time for you to become more creative in your marketing. Take advantage of your greatest asset - your existing customer list. Target your marketing and use cheap forms of marketing, such as email marketing, to get your loyal customers to come back into your studio.
2. Work Smarter, And Harder
Do you really need to hire more staff, or do you need to plan better and find ways to streamline your processes? Invest in up-to-date hardware and software that will more than pay for itself in the cost savings. Maybe you need to put off purchasing some new toys, in favor of purchasing business tools. Should you spend an extra 2 hours after close time playing with new Photoshop actions, or spend that time writing a marketing plan and mapping out a strategy to get customers in the door?
3. Focus on the Essentials
Running any business is about controlling your expenses and maximizing your revenue. All around your studio, there are ways to increase your sales and cut your costs. Use the 80/20 rule to focus on the things that really improve your business, and stop spending time on busy work. Pick the brains of other photographers to see what they've done that works.
New Lab Partners - Garder State Color and Peiritsch Color Imaging
StudioPlus welcomes two new Lab Partners - Garden State Color and Peiritsch Color Imaging. As StudioPlus Lab Partners, Garden State and Peiritsch customers can integrate StudioPlus with their ROES Software.
Click here to view ROES demo.
Click here for a complete list of StudioPlus lab partners.
StudioPlus will be exhibiting at a number of upcoming Trade Shows in 2008. Stop by and visit StudioPlus at any one of these shows and get a live demonstration of the newest version of StudioPlus, learn how to organize your studio, streamline your workflow and make more money!
Click here to read about PMA - January 31 - February 2 - Las Vegas, NV
Click here to read about Focus On Imaging - February 24-27, 2008 - Birmingham, UK
Click here to read about WPPI - March 13-20 - Las Vegas, NV
Click here to read about all upcoming events.
In this issue
StudioPlus Celebrates 10 Years
Expand in a Slowing Economy
New Lab Partners
Meet with StudioPlus - Upcoming Events
How can purchasing StudioPlus help your business?
StudioPlus helps you to cut costs by being Organized, Streamlining the Digital Workflow, Tracking Sales and Outstanding Orders so that you know exactly what the state of your businees is.
StudioPlus helps you to increase sales by utilizing Direct Marketing, Email Marketing, Increase Sales Averages by using the sales presentation and focusing your effort on the parts of your business that are profitable!
For More Information:
Use StudioPlus for these great features
- Client Tracking
- Email Marketing
- Mailing Labels
- Credit Card Payments
- Production Tracking
- Digital Workflow
- Image Capture
- Sales Presentations
- Photoshop Integration
- QuickBooks Integration
- Mobile Sync